Update #4 9/9/11: And we’re back! Facebook finally contacted us to relay that they’ve found our missing page. Apparently Black Friday was too “generic” of a name. Thanks to all the fans that ‘Like’ our Black Friday Page!
Update #3 11/6/10: after 10 months of pain and frustration, we’ve given up and started a new Black Friday page.
In short, Facebook seems to intentionally offer almost no support and if you do hear back you’re treated with disregard, as though you’re wasting their time, not as a profoundly disappointed user of their service. Here’s the latest completely unsatisfactory reply: “I have reached out to a couple of people who would normally reply to me and have heard nothing back. I can’t make these changes myself so at this stage there is nothing more I can do.” I expect that kind of buck-passing at a Chicago DMV, not an innovative technology company!
Update #2 1/14/10: we lost it again!
Update #1 11/23/09: we have regained access to our Black Friday Page! We still have not received ANY word from Facebook. We also do not have our old URL back.
If you have a contact at Facebook that can facilitate a solution please contact them or me (brad *at* bradsdeals). Thanks!
Imagine you had just launched a website, received over 3 Million visits in 3 weeks and had over 100,000 fans on your website’s Facebook Fan Page and then POOF – the fan page is gone – moved to a different URL, your access is blocked, with Facebook offering no support and mistakenly redirecting your fans to a competitor’s fan page.
It just happened to us.
Here’s the background: we’d been having issues “authenticating” the Fan Page for the BlackFriday2009.com site that BradsDeals just launched. Apparently this is a standard process once you get above a certain number of fans. I personally submitted the form twice but we never got a response. You had to “authenticate” via one of three criteria. One was “link to your facebook fan page from your domain” – we were already doing this. Even though we were already meeting the criteria, had submitted the form, and despite Facebook stating we had 3 weeks to authenticate, we lost the page after 6 days.
We have 100k+ impassioned fans and with Black Friday in 4 days we look terrible since we’ve “gone silent” on the subject they most want to hear about!
Aside from regaining access (this should be the most active week of our year), there is a big reputational risk that I’m concerned about because there are likely users becoming fans at that URL because they still think it is the BradsDeals Black Friday site.
Here’s an example of what we’re hearing from people:
When I try to go to the BradsDeals Black Friday fan page on FB that I was initially a fan of, it takes me to the black-friday.net fan page.
Let me be more precise: when I log in to my facebook account and type “Black Friday” in the search box at the top right, your Black Friday logo pops up and when I select it and hit enter, it takes me to this page which is run by Black-Friday.net.
That’s just crazy and makes Facebook and us look bad.
My impression is that the validation issues stem from running the blackfriday2009.com page with a bradsdeals.com email address. A quick glance at even the BF2009 logo with the “powered by bradsdeals.com” would have revealed that the two are symbiotic.
The main issues are:
1) We need to regain the right to publish on our Black Friday Page
2) We need to regain our original URL
3) Facebook’s own internal URL mapping is sending some of our fans to our old vanity URL and thus to a competitor’s page.
4) Facebook’s Fan Page “Authentication” is Broken
5) Facebook offers no obvious support for Fan Pages