Yes, Christmas in July and Black Friday in July are sales gimmicks. And yes, we all know that they tend to be pale imitations of Black Friday in November and the actual holiday shopping season. But retailers understand all too well that "Black Friday" is a powerful marketing ploy that we can never seem to resist, even when the date is still 140 days away. (And it is, I checked.)
Black Friday is a day that divides the nation. Some love it for the thrill of the chase, the rush of pushing past a crowd to get the best possible deal, and the satisfaction of finishing holiday shopping before December hits. Others despise the very concept, and see the day's shopping frenzy as an example of everything that is wrong with modern society.
We've said it before and we'll say it again. You should almost never pay full price for anything. AAA (American Automobile Association) is one of the most common associations that snags you great discounts on travel, retail, dining, and more.
We've been asked the same question, over and over and over, from nearly every cashier we've encountered upon checkout: “Would you like to sign up for our rewards program today?” In a bit of classical conditioning that would impress even Pavlov, we've trained ourselves to turn down the clerk’s proposition, often before they can even finish reciting their oft-rehearsed sales pitch.
Happy Fourth of July!
Whether you're new to Brad's Deals or a seasoned pro, you may have a few questions about our website. We have a few that get asked more frequently than others: 'Where is my order?' or 'Does Brad's Deals actually sell anything?' One of our deal editors, Marisa, takes us for a walk around the BD office to explain what it is we do here and what we don't.