This deal has ended.
SonyStyle.com is now offering a Free Sony BDP-N460 Blu-Ray Player with the purchase of select Sony LCD HDTVs. This drops almost all of these to the lowest online. Their models range from 40" to 55" and include their V-Series, VE5 Eco Series, and the advanced pictured XBR Series, with savings as high as $990. Shipping is free with sales tax charged in most states.