This deal has ended.
Buy.com has cut the price by over $5 and now has the Kingston 2gb Data Traveler USB Drive for $14.69 after a $40 mail-in rebate, valid through 1/20, cuts the price from $54.69. Plus, shipping is free and there is no sales tax (except CA, MA, MD, TN). These are very useful little drives to have around for transferring and backing up files. Of note: first time Google Checkout users can get an additional $10 off $30.