The Netflix gift card can be used on existing accounts.
Brad's Deals Editor David,
Get this Sony 70" 4K Smart TV (model KD70X690E) plus a $50 Netflix gift card for $1,198 with free shipping at BuyDig. This matches the lowest price online, but the addition of the gift card makes this the strongest offer. You can use it on a new or existing account. This TV displays content up to 4K Ultra HD and has built-in WiFi for streaming content from the web. There is no sales tax (except NJ).